TiBE 台北國際書展 2/6-2/11, 2018

02.07
Wednesday 2018

Global Power - Publishers in Search of New Readers

Date:7 February(Wednesday)
Time:13:30 - 17:30
Venue:Conference Room 5, 2F, Taipei World Trade Center Hall 1
Moderator:Linden Lin
Speaker:Nakamachi Hideki, Wen-Tan Yao, Ka-Kui Lee, Katharina Ewald
How can publishers in Asia communicate with "touch-screen generation"?
How do they develop new readers and enhance the competitiveness of their products?
International Publishing Forum would like to invite experts to talk about the development in different regions
and how publishers respond to innovation in social issues or improve their products to find the target readers.

Time

Title

Speaker

13:30-13:45 

Introduction

Linden Lin

13:45-14:30

What’s next?-Renaissance of the Publishing Industry through Marketing Strategies

Nakamachi Hideki

14:30-15:15

A User other than a Reader

Wen-Tan Yao

15:15-15:30

Break

15:30-16:15

“What’s At the End of the Tunnel?”-Reflections on Changes and Possibilities of the Publishing Industry in Recent Years

Ka-Kui Lee

16:15-17:00

Driving Innovation-News from Southeast Asia and the World

Katharina Ewald

17:00-17:30

Q&A

*The Organizers reserve the right to modify the program.


Nakamachi Hideki  Wen-Tan, Yao  Ka-Kui, Lee  Katharina Ewald
 
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